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Who Moved My Deal?






" Who Moved My Cheese? " - written by Dr Spencer Johnson is one of the best rated books of our times.In this book, “Cheese” is defined as – 'a metaphor' for what we want to have in life, whether it is a job, a relationship, money, a big house, freedom, health, recognition, spiritual peace, or even an activity like jogging or golf.

In my post, I tried to simulate the same concept for 'Deal' making, every day scenario for sales & marketing professionals.

Let me define, Cheese = Deal /Opportunity and Maze = Large /Key /Strategic Account for us.

Snapshot

Having Cheese makes you happy - Spotting new Deal in Key Account always makes us happy, more funnel for us

The More Important Your Cheese is To You, The More You Want To Hold Onto It - Sound Engagement Plan and fool proof execution in the Account make us clinch the Deal. Focus and close track of opportunity is extremely important

If You Do Not Change, You Can Become Extinct - Adapt to Account dynamics, which is key for survival. Dynamics can be technical, structural, political, strategic etc.,

Smell The Cheese Often So You Know When It Is Getting Old - Keep regular touch and constant follow up with key stakeholders of the opportunity improves Deal closure in our favor


  • What Would You Do If You Weren’t Afraid? - Managing stress effectively is key to focus, drive and deliver
  • Movement In A New Direction Helps You Find New Cheese - Keep looking for new avenues to add funnel. Map Account well by covering all the stakeholders and get mind share to get new Deals time to time
  • When You Move Beyond Your Fear, You Feel Free - Be fearless and plan your strategy with positive and bold steps to control Deal
  • Imagining Myself Enjoying New Cheese, Even Before I Find It, Leads Me To It. - Positive Attitude helps us to create wonders. Mind is magnet
  • The Quicker You Let Go Of Old Cheese, The Sooner you Find New Cheese - Understand Account well, plan your moves in sync with new Deal dynamics
  • It Is Safer To Search In The Maze Than Remain In The Cheeseless Situation - Map the Account well to spot and build multiple Opportunities for better control
  • Old Beliefs Do Not Lead You To New Cheese - Be ready with new plans for ongoing & anticipated dynamics in the Account. Be open & flexible always
  • When You See That You Can Find And Enjoy New Cheese, You Change Course - Spot new opportunities and keep building with necessary action plan
  • Noticing Small Changes Early Helps You Adapt To The Bigger Changes That Are To Come - Work on the Deal closely from the beginning and plan well for better control in matured stage, till closure
  • Move With The Cheese & Enjoy It ! - Track the Deal and drive with complete control & enjoy win
Any thoughts, views? You are most welcome. Will be happy to share more views going forward.
Posts are personal

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